Hello and welcome. I'm Alistair, founder of curateology.

Over the past 25 years, I've been a kitchen, dining, and homeware retail buyer for renowned high-street brands including Made.com, BHS and Debenhams. Against the backdrop of a post-COVID-19 world where lifestyles and retail habits were changing, the dream of creating my own tableware brand emerged. curateology has woven together my creative background in ceramics, consumer insights and a deep understanding of online retail.

At the heart of my vision for the brand lies a profound emphasis on colour, finish, and design. It’s a collection of ceramics and cutlery designed for you to curate your way, in your home.

Start elevating your everyday mealtime with curateology

Alistair Neil ( Founder and Creative Director )

Timeless Bold Colour Palette

Our bold and timeless colour choices ensure they cater to your taste and interior décor

Unique Reactive Glazes

Our glazes make our collection visually impactful and aesthetically appealing.

Build and Blend Your Collection

Create your own collection by building and blending your desired bundle combinations.

Ceramics Crafted in Portugal

Curateology ceramics are crafted by artisans in Portugal, at a factory with a rich heritage spanning over 400 years in ceramics.

Cutlery Manufactured in Italy

Curateology cutlery is crafted by a family-run manufacturer in Italy, a country celebrated for its rich history in metalwork.

Expert Local Artisans

Skilled local artisans with a deep knowledge ensure the quality and longevity of our pieces.

Traditional Techniques

Our tableware is meticulously crafted using traditional techniques that have stood the test of time